Online payment is one of the biggest fears of any
consumer. Giving sensitive information such as debit card details and passwords
make the consumer vary of such online deals. Transactions between strangers
have grown at a tremendous rate in recent years, largely as a result of the
popularity of eBay and other Internet auction sites.' Internet auctions are an
international phenomenon. Most online transactions occur without a hitch, but
the opportunities for mischief and mistake, together with the tremendous volume
of transactions, inevitably result in a significant number of problems.
It is however one of the safest and most secured
systems out of the various apprehensions that consumers have. This is because
these online transactions are not facilitated by these e-retail websites rather
they are co-ordinated by designated high security service providers such as
PayPal, PaisaPay, RuPay etc which have secure connections with banks for such
transaction.
The E-Retail websites also educate the consumer as to
the methods and processes of the transaction and walk them through the
transaction. They also make it clear not divulge any information via email to
anybody, not even eBay itself. All the security codes are hence required only
on the merchant website i.e. PayPal which moves the money from the buyer to
eBay’s account which is subsequently forwarded to the seller once the item is
received by the buyer.
This is a self-regulatory measure adopted by eBay to protect the consumers.
There is no legal liability to do so, as the burden would fall on the actual
seller, however eBay provides for this support and does not release payment of
the sellers without confirming that the right product has reached the buyer in
the condition as advertised. Indian E-retailers like Jabong, Flipkart & Myntra ask the customers to
make an effort to bring to the notice of the merchant website the fault in the
goods first, whereas eBay doesn’t consider the transaction as complete unless
the buyer certifies that the item has been received and in proper condition.
The probable cause for the same might be that the products sent via flipkart,
myntra and jabong use their partner delivery service rather than an independent
courier service as pro